Privacy Policy

How Tropho Cafe LLC dba East Coast Freight Logistics collects, uses, discloses, protects, and retains personal information.

Important: we are not established in the European Union. The need to appoint an EU representative must be reviewed with privacy counsel before the public launch.

Who controls your personal information

Tropho Cafe LLC, doing business as East Coast Freight Logistics ("East Coast Freight Logistics," "ECFL," "we," "us," or "our"), is the controller of personal information collected through goecshipping.com and through our direct customer communications.

Our business address is 6013 164th Ave E, Parrish, Florida 34219, United States. Privacy questions and rights requests may be sent to info@goecshipping.com.

We are established in the United States and are not currently established in the European Union. We will appoint and publish the contact details of an EU representative if and when applicable law requires one. Until then, EU residents may contact us directly using the details above.

Scope of this policy

This Privacy Policy applies when you visit our website, request a quote, contact us, submit a payment confirmation, ask us to arrange or coordinate logistics services, receive customer support, or choose to receive marketing communications.

This policy does not govern independent auction platforms, ocean carriers, inland carriers, warehouses, ports, customs brokers, insurers, payment processors, or other third parties that process information under their own privacy policies.

Information we collect

Contact and identity information

  • Name, email address, telephone number, preferred contact method, and language preference.
  • Billing, pickup, delivery, and destination addresses when relevant to a quote, payment, or shipment.
  • When reasonably necessary to verify a customer, payer, shipper, consignee, cargo owner, or authorized representative: full legal name, date of birth, residential or business address, government-issued photo identification, business-registration information, and documents showing authority to act for another person or business.
  • Information used to confirm ownership of or authority over cargo or a vehicle, such as a title, bill of sale, release authorization, power of attorney, or related supporting document.
  • Results and records of identity, fraud-prevention, sanctions, restricted-party, and transaction-consistency reviews, including the date and outcome of the review and any additional information requested to resolve an inconsistency or possible match.

Quote and shipment information

  • Origin, destination, requested timing, cargo description, dimensions, weight, photographs, condition notes, and special handling needs.
  • Vehicle year, make, model, VIN when provided, running condition, ownership status, title status, auction or seller details, listing URLs, key availability, and release information.
  • Photographs, video, captions, and related metadata that you provide or that we create while documenting pickup, storage, loading, transportation, unloading, delivery, condition, or claims.
  • Images or recordings may incidentally contain personal information such as a face, name, license plate, VIN, address, location, document, or other identifying detail.
  • Information about batteries, hazardous materials, alcohol, tobacco, medication, food, supplements, firearms, ammunition, weapons, high-value goods, and customs-document readiness.

Transaction and service information

  • Quote, booking, invoice, payment-confirmation, service, delivery, claim, and customer-support records.
  • Payment method and payment status. We do not intend to store complete payment-card numbers on our website; card details are processed by the payment provider identified at the time of payment.

Website and device information

  • IP address, browser and device type, pages viewed, referring page, approximate location, timestamps, diagnostic logs, and security events where collected by our hosting, security, or analytics providers.
  • Your selected website language, which may be stored locally in your browser.

Where information comes from

We primarily collect information directly from you through forms, email, telephone, text messages, documents, and in-person communications. We may also receive information from a person acting for you, a seller or auction listing you identify, a carrier, warehouse, insurer, customs broker, payment provider, or other service provider involved in your requested shipment.

If you provide personal information about another person, you are responsible for having authority to provide it and for directing that person to this Privacy Policy where appropriate.

Why we use information and our legal bases

Quotes, requested services, and contracts

We use information to evaluate a request, prepare a quote, communicate before a booking, arrange services, coordinate collection and delivery, maintain shipment records, and provide customer support. For EEA and UK residents, the legal basis is taking steps at your request before entering a contract and performing a contract with you.

Payments, identity verification, records, and legal compliance

We use customer, transaction, identity, and shipment information to verify relevant parties and their authority to act; compare booking, ownership, billing, and payment information; review possible fraud, sanctions, restricted-party, or prohibited-transaction concerns; issue and reconcile invoices; confirm payments; maintain business and tax records; respond to lawful requests; manage claims; and establish or defend legal rights. We may delay or decline a booking or payment when required information is missing or inconsistent, a person's identity or authority cannot be reasonably verified, or the transaction presents a legal or compliance concern. The legal bases are taking steps before entering or performing a contract, compliance with legal obligations, and our legitimate interests in preventing fraud, complying with applicable restrictions, and protecting our customers and business.

Service communications and customer care

We may contact you about a quote, booking, shipment, payment, document requirement, safety issue, service update, or prior customer relationship. These communications are transactional or relationship communications and are not treated as optional marketing where they are necessary to provide the requested service.

Shipment documentation and optional vehicle marketing media

We may create and use photographs or video when reasonably necessary to document cargo or vehicle condition, custody, pickup, loading, storage, transportation, unloading, delivery, safety, a claim, or performance of the requested service. This operational use is based on performance of the contract and our legitimate interests in maintaining accurate service, safety, and claims records. It does not by itself authorize marketing use.

We will use photographs or video of a customer vehicle that is awaiting transportation or has been transported by us in advertising, on our website, on social media, in printed material, or in other promotional content only when we have a separate, affirmative vehicle-media consent or release covering that use. Consent is optional, is not a condition of receiving a quote or service, and may be withdrawn for future use by emailing info@goecshipping.com.

We do not use customers, drivers, warehouse personnel, bystanders, or any other person in our marketing imagery. Before publication, we will select, crop, or edit vehicle media to remove or obscure every visible person, name, face, license plate, VIN, address, shipping document, and other identifying detail. Withdrawing consent does not require the recall of printed materials already distributed or undo publications and campaigns already completed, but we will stop new use and remove content from channels we control within a reasonable period where practicable.

Marketing email and SMS

We will send promotional email or SMS only when we have an appropriate legal basis. For EEA and UK recipients, we will request consent where required. SMS marketing requires a separate, express choice and is not a condition of receiving a quote or service. You may withdraw marketing consent or unsubscribe at any time without affecting service messages.

Commercial email sent in the United States will identify the sender, include a valid postal address, and provide a working opt-out method. We will honor valid opt-out requests and will not sell an opted-out address for marketing use.

Analytics, security, and improvement

We may use limited website data to secure the website, prevent abuse, diagnose errors, understand website performance, and improve our content. Strictly necessary security processing is based on our legitimate interests. Non-essential analytics, including Google Analytics where enabled, will be based on consent in locations where consent is required.

How we disclose information

We do not sell personal information. We disclose only what is reasonably necessary for the purpose described or as required by law.

  • Cloudflare, for website hosting, delivery, security, and technical logs.
  • Google Workspace or Gmail, for business email and document communication.
  • Airtable, for inquiry and customer-workflow records.
  • Our self-managed n8n workflow system, used to route website submissions to the appropriate business systems.
  • Google Analytics, only if enabled and used in accordance with the consent choices applicable to the visitor.
  • Payment processors, banks, and card networks selected for a transaction. Their own terms and privacy notices also apply.
  • Identity-verification, fraud-prevention, compliance, sanctions-screening, and security providers when reasonably necessary to verify relevant parties or review a transaction. We may also compare information against official government records, business registries, sanctions lists, and restricted-party lists.
  • Ocean and inland carriers, warehouses, ports, terminals, destination agents, licensed customs brokers, insurers, surveyors, auction or seller contacts, and other logistics providers, but only when needed to evaluate or perform the requested service.
  • Independent purchasing, sourcing, or dealer partners, but only when you request purchase assistance and give the separate permission presented with the inquiry. We do not automatically forward inquiries to those partners.
  • Website, social-media, advertising, printing, creative, and content-distribution providers when you have authorized the relevant marketing use. Public posts may be viewed, copied, or reshared by others outside our control.
  • Accountants, attorneys, technology providers, security providers, and other professional advisers bound by appropriate confidentiality or data-protection obligations.
  • Government agencies, regulators, courts, law enforcement, and other parties when disclosure is legally required or reasonably necessary to protect rights, safety, cargo, or the integrity of our services.
  • A buyer, successor, or adviser in connection with a merger, financing, reorganization, or sale of all or part of the business, subject to appropriate safeguards.

International data transfers

ECFL is located in the United States. If you are in the EEA, United Kingdom, Switzerland, or another jurisdiction with international-transfer restrictions, your information may be transferred to and processed in the United States and in countries where the providers needed for your shipment operate.

Where required, we will use an available lawful transfer mechanism, such as an adequacy decision, an applicable data-privacy framework, European Commission Standard Contractual Clauses, the UK International Data Transfer Addendum, or another legally permitted safeguard. You may contact us for information about the transfer safeguard applicable to your information.

Cookies and local storage

The website may use strictly necessary technologies for security, network delivery, form operation, and language selection. The language preference stored in your browser does not by itself identify you to ECFL.

Google Analytics may use identifiers and first-party cookies, including the _ga cookie, to distinguish visits and sessions. We will not intentionally enable non-essential analytics for visitors in jurisdictions requiring prior consent until an appropriate consent mechanism is available. When analytics is enabled, you will be able to accept, reject, and later change the applicable choice.

You can also restrict or delete cookies and local storage through your browser. Blocking strictly necessary technologies may affect website functionality.

How long we keep information

We retain information only for as long as reasonably necessary for the relevant purpose, subject to legal, accounting, regulatory, insurance, dispute, and claims requirements. Our current target periods are:

  • Quote requests that do not become a shipment: up to 12 months after the last substantive communication, unless you ask us to delete them sooner or a longer period is needed for a dispute or legal obligation.
  • Customer, booking, shipment, contract, invoice, and payment records: generally seven years after completion of the transaction or the end of the customer relationship.
  • Identity-verification and compliance records associated with a booking, shipment, payment, or declined transaction: generally seven years after the transaction or review, unless a shorter or longer period is required or permitted by applicable law, a regulator, a payment provider, a dispute, or a documented compliance need.
  • Claims, disputes, cargo incidents, and regulatory records: until the matter is resolved and the applicable limitation or recordkeeping period has expired.
  • Marketing contact information: until consent is withdrawn, you opt out, or after 24 months without meaningful engagement, subject to retaining a minimal suppression record so we can respect the opt-out.
  • Marketing photographs, video, and captions showing authorized vehicles: until the vehicle-media consent is withdrawn, the approved campaign or purpose ends, or the content is no longer useful, after which we will stop new use and remove controlled copies where reasonably practicable. Limited archival, backup, legal, and consent records may be kept for as long as reasonably necessary.
  • Analytics user-level and event data: no longer than 14 months where Google Analytics is enabled, unless a shorter setting is selected.
  • Consent and opt-out records: for as long as reasonably necessary to demonstrate and honor the communication choice, generally up to five years after the choice is withdrawn or becomes inactive.
  • Security and technical logs: for the limited period configured by the relevant hosting or security provider and reasonably necessary to investigate abuse or incidents.

Your privacy rights

Depending on where you live, you may have the right to request access to personal information, correction, deletion, restriction of processing, portability, or information about disclosures. You may also have the right to object to processing based on legitimate interests and to withdraw consent at any time.

To make a request, email info@goecshipping.com with enough information for us to identify the relevant records. We may need to verify your identity. Authorized agents may be required to provide proof of authority. We will respond within the period required by applicable law and will not discriminate against you for exercising a legal privacy right.

EEA residents may lodge a complaint with the supervisory authority in the country where they live, work, or believe an infringement occurred. Hungarian residents may contact the Hungarian National Authority for Data Protection and Freedom of Information (NAIH). You are welcome to contact us first so we can try to resolve the concern directly.

Human review

Quotes, identity inconsistencies, possible sanctions or restricted-party matches, elevated-risk transactions, and decisions to decline service involve human review.

Information security

We use reasonable administrative, technical, and organizational measures designed to protect personal information, including access controls, service-provider controls, encrypted transmission where supported, and limited disclosure based on business need. No internet transmission or storage system can be guaranteed completely secure.

Please do not send complete payment-card details, account passwords, government-issued identification, or other sensitive documents by ordinary email or through free-text form fields unless we specifically instruct you to do so. Contact us before sending sensitive documents so we can identify an appropriate submission method.

Children

Our website and services are intended for adults and are not directed to anyone under 18. We do not knowingly collect personal information from children. If you believe a child has provided information to us, contact info@goecshipping.com so we can review and delete it where appropriate.

Third-party websites

Our website may link to auction platforms, carriers, government resources, social networks, or other third-party sites. A link does not mean that ECFL controls that site or its privacy practices. Review the third party's privacy notice before providing information to it.

Changes to this policy

We may update this Privacy Policy when our services, providers, legal obligations, or data practices change. We will post the revised policy with a new last-updated date. If a change materially affects how previously collected information is used, we will provide additional notice or request consent where required.

Contact us

Tropho Cafe LLC dba East Coast Freight Logistics

6013 164th Ave E, Parrish, FL 34219, United States

Email: info@goecshipping.com

Website: https://goecshipping.com